The Routes4U meeting on Cultural Routes in the EU macro-regions will take place on the 14-15 October 2019 in Vienna, Austria.
The meeting will be an opportunity for participants to discuss Cultural Routes priorities in the EU macro-regions, and how to develop their potential through the Routes4U activities. They will learn more about the promotion and brand exercise of Routes4U, and more specifically its implementation through a Cultural Routes Card as well as the production of a macro-regional brand for the Cultural Routes. Cultural tourism as a driver for growth, jobs and economic development in the macro-regions is also among the topics of the meeting.
Participants will include representatives from the European Institutions, EU macro-regional strategies, cultural routes projects, Cultural Routes of the Council of Europe networks and stakeholders from the cultural and tourism field at a national and macro-regional level.
The event is organised with the support of the Austrian Federal Chancellery.